Monday, 14 October 2013

Evaluation of the Preliminary Exercise

1. In what ways does your media product use, develop or challenge forms and conventions of a school magazine?

My magazine uses the conventions of a school magazine as I have used a medium close up of a pupils and I have found this is commonly used on school magazines.




I did this because I wanted to make my magazine easily recognised by my target audience. I have included the school’s logo as the masthead for the magazine because it would be easily recognised by a pupil. In addition, I have used school events on the context page. I have also used a house style throughout my magazine cover and context page and this makes my magazine look more organised. The font that I have used is a san serif font, and this causes the text to look more modern and this will appeal to my target audience.

I have developed the conventions of a school magazine as I have included the school’s website on my magazine cover, so pupils can find out more information about the school. I placed colour text boxes over the writing – this can cause the writing to be seen more clearly and stand out. Furthermore the colours which I used were the same colours that I had for my house style and this shows that my magazine is well organised.

I have possibility challenged the conventions of a school magazine because not all of the colours I used were school colours. However the colours which I have used are bright and compliment each other so this causes the magazine to appeal the audience as they contrast against each other. Another way on which I have challenged the conventions of a school magazine is that I have used a kicker on my front cover.


2. How effective is the front page of your magazine in focusing on the ethos of the school?

My front cover links into the school's ethos, as it uses some of the school's main colours, this can show easily which school the magazine is aimed at. As well it keeps the magazine to a house style and this shows that it is well organised. I had also used the school's logo as the masthead; this links into the school's ethos because it shows that I have a clear house style. I think another way how they link together is that I have used a medium close up on my front cover and on the school's website they use images with medium close ups. This makes the front page more effective because it shows I have used the same style which the school would use; this makes my front cover seem more professional because it shows I follow a constant house style. Furthermore I have used the school's website on my magazine covers; this is effective because it shows that I thought where target audience could get more information about the school from.

My magazine cover can also link into the school's ethos, which is "pride, respect, dignity". As the students on my front cover are smiling - this can imply that they are happy and proud to be at this school. My front cover can show respect as their uniforms are quite neat, so this could hint that they respect the school's rules. My front cover can show dignity as the students are looking directly at the camera, this can show they could have pride for this school.

3. What have you learned from your audience feedback?

I have learnt from my audience feedback is that my magazine and context page contain both strengths and weaknesses. A strength of my front cover is that it includes the school's colours and this shows solidarity. As well it shows that the magazine is well organised and it makes it clear which school the magazine is based on. A weakness is that the background image doesn't really show the school and to improve I could have used a better image of the school. Another strength is that I've used a medium close-up and they are most commonly used on school magazines. However another weakness is the placement of the text. As some of it is lost when placed over the students and this makes the magazine look less professional.

A strength of the context page is the layout as it looks easy to read. While a weakness of it is the amount of text in the coloured boxes differs, so this makes it look unorganised and messy. However a strength of the context page is the colour theme is the same as the front cover so this links them together. As well it shows that I have followed a house style, making it look more professional. Another weakness could be in the text box for house events, there isn't any page numbers and it could make the magazine seem less organised as it looks out of place.

4. How did you use new media technologies in the construction and research, planning and evaluation stages?

Before I made my preliminary magazine I researched images of other school magazines, this gave me an idea of how I could present my preliminary. In addition it gave me ideas of what conventions are included in a school magazine. Before I made my preliminary magazine I made a mock-up layout on publisher; I did this so it would give me an idea of what my preliminary could look like.

I have used the website called dafont to be able to find the text I wanted to use. The text that I picked was called Top Modern. I chose this because it includes san serifs and this can make the magazine look more modern. This can make my magazine be more effective because it will appeal to the target audience. I have used a program called Adobe Fireworks CS6 - which is a new version of fireworks. On this program I have been able to make my front cover and context page. I have been able to merge images together - so that they look more professional I’ve been able crop around images e.g. the students and get rid of the unneeded parts of the image. By cropping around them, this made them easier put them on another background. This makes the magazine cover look more effective and it also gives me practice for when I make my actual magazine cover.

By evaluating my preliminary it will help be able to improve my mistakes when making my actual magazine. As well it will give me more ideas on how to present my magazine, as well as deciding a suitable house style which will appeal to my target audience. By getting feedback from others shows me how realistic my preliminary looked as well it shows me areas on which I could make more realistic. Overall the evaluation of my preliminary will help me understand how I could make my actual magazine more realistic and professional towards my target audience.

No comments:

Post a Comment